LOGBUY LOYALTY ApS

Marketing Coordinator and Project Manager

August 2007 - March 2008

My responsibilities included quality assurance of all outbound and marketing materials. Also a large portion of the job included new bizz development and strategic planning, writing business proposals, presentations and contracts.

After receiving the new bizz contract I took over the overall project management, responsibilities and IT implementation management – from contract to launch and the following monthly content deliveries to the costumer’s loyalty scheme.

Project manager for Arriva, Brøndby IF, Spar Nord Bank, C3, Amagerbanken, Sonofon, Sol og Strand, FC Midtjylland and FDB

HUSETS FORLAG ApS

Marketing and Internet Manager

January 2005 - September 2006

Developing and executing all marketing and internet strategies and tasks – i.e. negotiating retail and supplier contracts, all contact with the press, direct sales, materials for sales promotion, project development of television add and various print adds (posters, go-cards and newspaper adds)

Web site administrator using the content management system TYPO3. Web management included authoring, graphic design of all content, online advertising (i.e. Google AdWorks) and search engine optimization. A limited amount of programming (HTML and php) was also needed.

Graphic design including – but not limited to - jacket- and cover design, contact with foreign rights managers and editors.

Christian Møller - MScIT

Marketing, e-commerce & project management

WORK EXPERIENCE

For almost 10 years I have been in the e-Commerce environment. From startup to management and development.

Always servicing the B2C arena from both a strategic and operational view. Today my responsibilities include business development and process improvement alongside the day-to-day management of the e-Business.

With a Masters degree in IT, Communication and Organization I have acquired the necessary knowledge and experience to solve larger complex tasks in IT-related and communication and organizational projects. This coupled with knowledge acquired from my Bachelor of Arts and a year at The Master of Arts (information worker) I have successfully been able to complete projects in a professional, analytical and practical fashion.

I specialize in B2C marketing, graphics design, web graphics, IT strategy and e-business, communication, online communication, and supplier nogotiations

MANDALAY A/S

Senior Marketing Manager

March 2008 - present

Senior Marketing Manager responsible for overall strategic planning and excecution of all marketing and web related activities - including grafic design, strategic web development and project management, media purchasing, supplier negotiations, negotiating strategic partnerships with various loyalty schemes.

Also, responsibilities include web design, grafic design for print and other offline media.

KEY QUALIFICATIONS

Marketing Management
Graphics design - print
Graphics design - online
Marketing Project Mandagemen
IT project Management
Crisis communication

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Download full CV in Danish

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Download Master theses - synopsis

Read the synopsis from my master theses and how Porter's Value chain was readily exchanged for elements of the value shop to create sustainable competitive advantages in e-business.

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